Content about martech and marketing | Janet Wagner

Martech / Marketing

A selection of my work covering topics related to martech and marketing.

Common Algorithms in Marketing

Common Algorithms
in Marketing

Python may soon be the most popular language in marketing

Python may soon be the most
popular language in marketing

Less common AI terms marketers should know

Less common AI terms
marketers should know

Predictive Modeling Techniques Used in Marketing

Predictive Modeling Techniques
Used in Marketing

IoT Data and Machine Learning: A Powerful Combination for Marketing

IoT Data and Machine Learning:
A Powerful Combination for Marketing

Common Algorithms in Marketing: Decision Trees

Common Algorithms in Marketing:
Decision Trees

Common Algorithms in Marketing

K-Means: a Popular Algorithm
for Segmentation

Location Data: a Powerful Resource for Customer Analytics

Location Data: a Powerful
Resource for Customer Analytics

Open source libraries and tools data scientists in marketing should check out

Open source libraries and tools data scientists
in marketing should check out

Marketing technology research papers worth checking out

Marketing technology research
papers worth checking out

CRO Solutions for CMOs

CRO Solutions
for CMOs

Sentient Technologies